From a successful Calvin Klein marketer to becoming one of the best-known promoters of jogging, walking and sports activities in general, that is Michael Capiraso, and now the team at JoggingBudy are ecstatic to have him on the Board of Directors.
Capiraso the former CEO of New York Road Runners, the organizer of the New York City Marathon, is also delighted to be working with JoggingBuddy. From the moment he saw this organization, he understood that it was a project worth developing. The idea is to promote jogging, running, and walking through a buddy support system that helps the entire global community get fit and live a healthier life.
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Capiraso is a successive entrepreneur and an evolutionary leader. He always focuses on results but uses an inclusive team-building technique that delivers growth in the entertainment, sports, and consumer markets.
In an earlier life, Michael directed large-scale brand-building efforts at the NFL, Major League Baseball, and for major consumer brands like Calvin Klein and Cole Haan. Over the years, Michael has offered expansive results for the companies he has worked with. He enhances the corporate culture, promotes forward-thinking, and drives progressive results.
During his term with NYRR, the company in charge of the New York City Marathon, the organization doubled its revenue and donations grew 100%. Michael was also able to create supportive partnerships that participated year after year.
As the lead for the organization as well as a Board member he built a high-performing management team and improved the professionalization of the NYRR organization in general. Under his guidance, NYRR proved itself as the world’s largest marathon.
Tony Piedade, CEO of Joggingbuddy says he is astounded that such an eminent personage in the industry should want to join his team. Capiraso brings a wealth of experience to the organization and hopes he will guide the team to helping millions of people buddy up and get healthy.